# Krusty Planet Pricing Proposal — April 2026

## Business Context

Krusty Planet is a new AI consulting business focused on self-hosted agent deployment (OpenClaw, Ollama). Primary goal is **acquisition and reputation building**, not maximizing revenue per client. Pricing can increase later once grassroots is established.

Target customer: Small businesses, solo operators, privacy-conscious organizations looking to run AI agents on their own hardware.

## Competitive Landscape

- Enterprise AI consulting: $150-400/hr (Accenture, Deloitte, etc.)
- Freelance AI/LLM developers: $75-200/hr (Upwork, Toptal)
- Open-source consultants: $50-150/hr (general market)
- Self-hosting specialists: Niche, few direct competitors

Positioning: Below enterprise, competitive with freelance, credible for the niche. $50/hr signals "real professional" not "cheap clown."

## Proposed Pricing

### Three Tiers

| Tier | Price | Includes |
|------|-------|----------|
| **Starter Kit** | $150 one-time | Pre-configured agent deployment, 3 catalog skills, maintenance guide, 30-day email support |
| **Custom Build** | $500 one-time | Custom skills (up to 3), multi-agent setup (2-3 agents), 1 tool/API integration, documentation + walkthrough call, 60-day support |
| **Monthly Support** | $300/month | Up to 10 hours of work, agent health monitoring, 4hr critical response SLA, 24hr standard response, cancel anytime |

### Hourly (footnote)

$50/hr, billed in 15-minute increments. For clients who need something smaller than a package.

### Additional Details

- Starter Kit includes actual deployment service (not just a guide)
- Maintenance guide covers common tasks, updates, troubleshooting
- Monthly Support additional hours beyond 10/month: $50/hr
- Sliding scale available for those who need it
- Monero (XMR) accepted
- I2P darknet available for maximum privacy

## Design Decisions

1. **Three tiers only** — Confused customers don't convert. Simple and scannable.
2. **Monthly Support at $300/10hrs ($30/hr effective)** — Aggressive value proposition to drive recurring revenue and long-term relationships. Most clients won't use all 10 hours.
3. **Hourly as footnote, not a card** — Keeps focus on packages. Hourly is a fallback, not the main offer.
4. **No async/sync split on the page** — That's contract language. First clients are about building reputation, not optimizing utilization.
5. **Starter Kit includes deployment** — Tangible deliverable, not just documentation. Client gets a working system.
6. **All pricing rounded to clean numbers** — $150, $300, $500. Easy to remember.

## Competitor Price Comparison

| Service Type | Market Range | Krusty Planet |
|-------------|-------------|---------------|
| AI agent deployment | $200-2000+ | $150 (Starter) or $500 (Custom) |
| Ongoing support/retainer | $500-5000/mo | $300/mo |
| Hourly consulting | $75-400/hr | $50/hr |

Krusty Planet sits at the accessible end of the market without undercutting credibility.